(Malmö University, Sweden)
The presentation takes a starting point from the teaching experiences in Malmö University, where the students on the MA programme Media and communication: Culture, Collaborative Media and Cultural industries learn in a hybrid and flexible learning environment. The programme has a synchronous and asynchronous online and offline component, and students can choose their own pathway between these three modes of learning. This makes the learning-environment very much like a cross-media environment characteristic to today's media worlds. Based on my experience as an audience researcher as well as experiences of teaching in the hy-flex environment, I will discuss the notions of students as audiences. How do they navigate the diverse learning opportunities and different media and what is the mode of engagement happening with the students? Thus the presentation discusses the potential usefulness of audience studies in the context of learning. I will give a brief overview of the different stages of audience studies and ask a question of how this inspires and informs my work as a lecturer and how it helps me to understand the cross-media environments that students navigate. Drawing on the MA thesis from Joelle Vanderbeke and Hanna Meyer zu Hörste, where they interviewed students and staff of the programme, I will discuss how their findings contribute to the broader theoretical link between students as cross-media audiences.
Pille Pruulmann-Vengerfeldt is a professor in media and communication, Malmö University since November 2016 and has previously worked in University of Tartu as a professor in media studies (2014-2015). Her research interests have focused around cultural citizenship and participation and engagement in museums, libraries and public broadcasting. She has also worked internet users and social applications of new technologies. She has been an active member in the European Communication Research and Education Association (ECREA) and is currently the international director of European Media and Communication Doctoral Summer School. She has been the project leader on different local projects, which have had her working on new and emerging technologies, youth participation and museum engagement questions.
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Location & approach
The campus of TU Dortmund University is located close to interstate junction Dortmund West, where the Sauerlandlinie A 45 (Frankfurt-Dortmund) crosses the Ruhrschnellweg B 1 / A 40. The best interstate exit to take from A 45 is "Dortmund-Eichlinghofen" (closer to Campus Süd), and from B 1 / A 40 "Dortmund-Dorstfeld" (closer to Campus Nord). Signs for the university are located at both exits. Also, there is a new exit before you pass over the B 1-bridge leading into Dortmund.
To get from Campus Nord to Campus Süd by car, there is the connection via Vogelpothsweg/Baroper Straße. We recommend you leave your car on one of the parking lots at Campus Nord and use the H-Bahn (suspended monorail system), which conveniently connects the two campuses.
TU Dortmund University has its own train station ("Dortmund Universität"). From there, suburban trains (S-Bahn) leave for Dortmund main station ("Dortmund Hauptbahnhof") and Düsseldorf main station via the "Düsseldorf Airport Train Station" (take S-Bahn number 1, which leaves every 15 or 30 minutes). The university is easily reached from Bochum, Essen, Mülheim an der Ruhr and Duisburg.
You can also take the bus or subway train from Dortmund city to the university: From Dortmund main station, you can take any train bound for the Station "Stadtgarten", usually lines U41, U45, U 47 and U49. At "Stadtgarten" you switch trains and get on line U42 towards "Hombruch". Look out for the Station "An der Palmweide". From the bus stop just across the road, busses bound for TU Dortmund University leave every ten minutes (445, 447 and 462). Another option is to take the subway routes U41, U45, U47 and U49 from Dortmund main station to the stop "Dortmund Kampstraße". From there, take U43 or U44 to the stop "Dortmund Wittener Straße". Switch to bus line 447 and get off at "Dortmund Universität S".
The H-Bahn is one of the hallmarks of TU Dortmund University. There are two stations on Campus Nord. One ("Dortmund Universität S") is directly located at the suburban train stop, which connects the university directly with the city of Dortmund and the rest of the Ruhr Area. Also from this station, there are connections to the "Technologiepark" and (via Campus Süd) Eichlinghofen. The other station is located at the dining hall at Campus Nord and offers a direct connection to Campus Süd every five minutes.
The AirportExpress is a fast and convenient means of transport from Dortmund Airport (DTM) to Dortmund Central Station, taking you there in little more than 20 minutes. From Dortmund Central Station, you can continue to the university campus by interurban railway (S-Bahn). A larger range of international flight connections is offered at Düsseldorf Airport (DUS), which is about 60 kilometres away and can be directly reached by S-Bahn from the university station.
The facilities of TU Dortmund University are spread over two campuses, the larger Campus North and the smaller Campus South. Additionally, some areas of the university are located in the adjacent "Technologiepark".Zum Lageplan